Harnessing the Power of Social Media White Paper
February 20, 2010
Do you believe that on-the-job use of social networks by employees holds the potential to transform the world of work? Are you leveraging the connective power of social media to enhance productivity, innovation, collaboration, reputation and employee engagement? According to a white paper by Manpower, well-know organizations are doing just that. Companies have long played [...]
Business Marketing: Social Networking For Business
January 27, 2010
UPDATED FEBRUARY 2010 A few photos of the Asian Chamber members attending the event – thanks again for inviting AIM Custom Media to present to your group of members. We enjoyed meeting your new members and guests. Are you passionate about increasing sales but can’t seem to get anywhere using social media? We all know [...]
Facebook Marketing Tips
January 23, 2010
Not convinced your 2010 marketing budget should include a healthy line item for social networking? Then take a look at the numbers provided by Facebook (Facebook stats): More than 350 million users are active on Facebook 50% of active users log on to Facebook in any given day More than 35 million users update their [...]
Social Networking Presentation: VCN and St. Michaels JAM
October 22, 2009
VCN and St Michael’s JAM is proud to present the “Pathway to Success” Boot Camp. This 4 day event is a comprehensive playbook designed to give you step by step instructions and coaching that will move you from transition to dream job, as well as life management tips along the way. Every topic of transition [...]
Social Networking – Small Business Marketing Plan
September 18, 2009
What resources are required for online marketing plans that include social networking? Here’s a brief overview of what you might want to consider: I. Website Considerations For years now, we have promoted the use of blog technology over “static websites” for small business owners. Almost any website design can be developed using blog technology, which [...]
Social Media Going Mainstream – Top Predictions For 2009
January 28, 2009
While many business owners sit on the sidelines testing the water, top media pros are diving into the interactive marketing pool. Forester has released (January 27, 2009) a five page report covering the “Top Social Computing Predictions for 2009,” which can be purchased from them for $279. Here’s the info: Top Social Computing Predictions For [...]
Opportunities Abound During Tough Economic Times
October 28, 2008
Contrarian view? Absolutely not. The best time to strike is while your competitors are off guard. While they gather in their conference rooms to complain about the economy, use this golden opportunity to reach out to your existing customers and find new prospects. Far too many business owners absolutely take the wrong approach. They hunker [...]
Careers and Social Media
October 13, 2008
Fellow blogger, Steve Furman, published an informative article titled, Managing your career with social media. Here’s an excerpt and link to the full story: There are lots of people who are now well established in the social media space and are writing and creating exciting and insightful content. They have built formidable networks and are [...]
The Power of Social Media
October 11, 2008
Heather Burns-DeMelo is an environmental activist, journalist and the editor of CT Green Scene where she works to encourage people to integrate practical, sustainable living at home and work. One day she conjured up the idea that a Tesla Roadster would be fun to have at a special event CT Green Scene was hosting at [...]
Luxury Brands Now on Social Networks, MySpace
July 6, 2008
You might not expect a luxury brand that is a global symbol of cosmopolitan fashion to choose MySpace to target their market. But the market is there and so is Cartier; the French brand known for their exclusive $10,000 watches, clocks and diamonds. The Cartier ad campaign includes a link to a Cartier mini-site where [...]
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