WEBSITE DESIGN | MARKETING

digital AIM

Small Business

Social Networking – Small Business Marketing Plan

What resources are required for online marketing plans that include social networking? Here’s a brief overview of what you might want to consider: I. Website Considerations For years now, we have promoted the use of blog technology over “static websites” for small business owners. Almost any website design can be developed using blog technology, which...

Business Advice: Success Tips From SCORE and More

As a SCORE blogger, I often read the articles published by fellow bloggers. Julie Brander over at SCORE’s Women’s Success blog posted these success tips, which I enjoyed reading so I’m passing them along with one of my own: 6 Tips for Success Passion: If you don’t love what you do then you need to...

Small Business Resources: Greater Richmond Partnership

Partnership Launches New Website – Redesign The Greater Richmond Partnership launched a new website, which includes a variety of business resources such as regional news, business publications, newsletters and business data for Central Virginia. Here’s an excerpt of their recent press release announcing the site redesign: Richmond, VA (July 14, 2009) – The Greater Richmond...

AIM Custom Media: How to Add Your Event to LinkedIn

More than likely, you noticed we frequently use LinkedIn Events to share our activities with business colleagues and clients as well as our social networking friends. Seminars, webinars and related events are important activities we engage in to enhance our education, share our knowledge and forge new relationships. How do you add your business seminar...

Funding: Good News For Entrepreneurs in Virginia

Lack of capital can stymie an otherwise viable growing small business with excellent growth potential. Hence, the creation of SBA loans to assist small business owners and entrepreneurs with solid business acumen. And, certain banks welcome you at the door. New York-based M&T Bank has purchased eight Richmond, VA, branches of Provident bank, which reportedly...

Marketing: Brand Awareness and Brand Engagement

Do you know the difference between brand awareness and brand engagement? Are you a small business owner that thinks branding is a marketing activity for only the large companies such as Mercedes-Benz or Sony? Branding is important for all companies, regardless of size and budget. Consider these questions and answers provided to SCORE by Gemini...