WEBSITE DESIGN | MARKETING

digital AIM

Marketing

Why eoecho Is Switching to Autoresponders – Newsletter Overload

With the uncontrolled proliferation of email newsletters, marketing departments are experiencing dismal open and click-thru rates even though their produ

The Noisy Tragedy Only Exists If You Don’t Interact

Does Godin come up short in “The Noisy Tragedy of the Blog Commons” and forget to mention the value of the blog “community?” With relative ease, you’ll find a number of blog posts concerning, “The Noisy Tragedy of the Blog Commons” – by author Seth Godin. Almost everything Godin talks about gets comments from his...

~ Don’t Give Out Your Business Cards ~ A Strategy

People spend far too much time fussing over their business cards. One-sided or two, picture or no picture, what format, and the list goes on. The fact is most business cards are thrown away and you need a better strategy to get what you really want for your time – new clients. Here’s a simple...

Improve Search Engine Results – Customize Your 404 Error Page

Every “how to” article on improving your search engine results (SEO – search engine optimization) includes a recommendation to customize your 404 error page. For the non-technically inclined, that’s the page your readers see when a page can’t be found. Creating a customized 404 page was on my to do list – finally got it...

The Verdict: Is Article Marketing Worth Your Time?

The Verdict: Is Article Marketing Worth Your Time? » Entrepreneur’s Journey – by Yaro Starak I published a few articles on EzineArticles.com and always wondered if it is worth the time? Yaro did an excellent job reviewing the process of article publishing on Ezine. If you're considering this method of marketing your website or blog,...

AMA Web Seminar – Using Technology to Manage Your Marketing Projects

First a brief note on web seminars: Free seminars on almost any marketing topic are now common on the web. Use them to hone your skills and stay abreast of new marketing and management strategies. Who benefits? Independent marketing pros Marketing managers with small firms, and Business owners with limited training budgets (they’re free professional...