Social Media: Understanding the Basics
January 30, 2010
Its growing. It is definitely important. And, for good reason, its everywhere. But, is social media marketing a line-item in your 2010 budget? Isn’t it free? Trouble is, many business owners know little about social media so planning and budget management is a real business challenge. The processes are confusing and complicated. The results are [...]
Business Marketing: Social Networking For Business
January 27, 2010
UPDATED FEBRUARY 2010 A few photos of the Asian Chamber members attending the event – thanks again for inviting AIM Custom Media to present to your group of members. We enjoyed meeting your new members and guests. Are you passionate about increasing sales but can’t seem to get anywhere using social media? We all know [...]
Iris Taylor’s Consumer Watch in the RTD
January 23, 2010
The Richmond Times Dispatch (RTD) publishes a consumer watch piece in the Metro Business section; Iris Taylor writes the column. About a month ago Iris contacted us for a few tips on e-commerce and later published the article, “Mistakes to avoid when setting up an e-commerce site.” Here’s an excerpt and link to the full [...]
Facebook Marketing Tips
January 23, 2010
Not convinced your 2010 marketing budget should include a healthy line item for social networking? Then take a look at the numbers provided by Facebook (Facebook stats): More than 350 million users are active on Facebook 50% of active users log on to Facebook in any given day More than 35 million users update their [...]
Franchise 500: Ten Fitness Companies on List
January 16, 2010
Where’s the growth? One way to research current industry trends is to take a look at the franchise market. And, Entrepreneur magazine has the trends with their recently released 31st annual Franchise 500 list. This year 10 fitness companies are recognized. The top spot for fitness franchises goes to Jazzercise Inc. at No. 18 overall [...]
Small Business: What Successful Owner’s Already Know
January 15, 2010
Did you know professional licensing organizations and certain regulatory agencies have continuing education (CE) requirements? But, do you know of any to maintain the title, “small business owner?” Why? Because the most successful owners never stop learning. Today’s class includes tomorrows most successfully business owners. And, we have already turned well beyond page 1. Have [...]
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